Industry

Preferred Hotels & Resorts adds 13 members

Worldwide: Preferred Hotels & Resorts has announced the addition of 13 members to its global portfolio, marking 39 total additions since the start of 2020. The recent additions are contended to indicate a growing interest for hotel owners and operators to become independent. Notable new members include: • Pendry West

Industry

Preferred Hotels & Resorts welcomes 26 members

Worldwide: Over the past four months from January 1 to April 30 2020, Preferred Hotels & Resorts has added 26 new member hotels across 14 destination to its portfolio. The new members include: • Biltmore Hotel (Coral Gables, Florida, US)  • Montage Healdsburg (Healdsburg, California, US) • Banyan Tree Tamouda

Industry

Laura Ashley announces global partnership with Preferred Hotels & Resorts

Worldwide: The partnership marks Laura Ashley as the newest member of the Preferred Hotels & Resorts’ Alliance Partner program. The partnership will bring new and existing Laura Ashley hotels into representation of the Preferred brand over the coming months, allowing Laura Ashley to market its properties to Preferred’s global portfolio

Hotel

Hayfield Manor now a member of Preferred Hotels & Resorts

Ireland: Fresh off an award win in the Irish Independent Travel awards, Hayfield Manor announced that they have become a member of Preferred Hotels & Resorts. Preferred Hotels & Resorts (PHR) is the world’s largest independent hotel brand, representing over 750 unique hotels, resorts, residences and groups across the globe.

Hotel

20 openings in 2020 for Preferred Hotels & Resorts

Worldwide: The hotel brand has announced a series of scheduled openings next year, ranging from California to Tuscany and Mumbai. The hotels include: Pendry West Hollywood (California, USA) – launching summer 2020 Located on Sunset Strip, Pendry West Hollywood is designed by the Martin Brudnizki Design Studio and comprised 149

Industry

Preferred Hotels & Resorts launch Independent Hotel Day

US: Coinciding with a recent study by HVS that analysed the performance of independent properties, Preferred Hotels have declared 22 October as Independent Hotel Day (IHD) Following the inaugural celebration, Preferred plans to foster IHD as an annual movement for the industry, welcoming participation by other independent brands and stand-alone

Hotel

16 new additions to Preferred Hotels & Resorts portfolio

US: Between July and September 2019, 16 new hotels joined Preferred Hotels’ global portfolio. Preferred Hotels & Resorts is an independent hotel brand, and represents more than 750 hotels, resorts and residences across 85 countries. Highlights of its new additions include: Hotel Effie Sandestin (Florida, US) Opening in June 2020,