Worldwide: Booking.com has partnered with climate tech company CHOOOSE to inform travellers about the carbon implications of their trips.
To begin with, the partnership will explore how best to provide information about the carbon emissions associated with booking certain accommodation. In time, this will also include other travel products and services such as flights.
The aim is to introduce carbon offsetting options directly on Booking.com that are aligned with the UN Sustainable Development Goals.
Danielle D’Silva, head of sustainability at Booking.com, said: “At Booking.com, we want to make it easier for everyone to experience the world in a more sustainable way. To that end, we released our Travel Sustainable program nearly one year ago to help encourage more sustainable practices amongst our partner travel providers and customers.
“With half of travellers citing that recent news about climate change has influenced them to make more sustainable travel choices, supporting travellers to make more informed decisions related to the carbon footprint of their trips is a top priority for us. Together with CHOOOSE, we can provide information in a more transparent manner, and through trusted climate projects, can offer another way for travellers to make more mindful travel decisions,” she added.
Andreas Slettvoll, CEO at CHOOOSE, said: “Recent research by Booking.com shows that sustainable travel is important to more than four out of five global travellers. The challenging bit is that many still don’t know exactly where or how to start.
“That’s why we are proud to team up with Booking.com, making information about carbon emissions more accessible and ultimately actionable for people worldwide. Through the partnership, we can turn sustainable intentions into more concrete sustainable actions.”
CHOOOSE is headquartered in Oslo, Norway. The company builds digital tools for businesses and customers to track, understand and reduce carbon emissions.