Benedetta Cassinelli

Benedetta Cassinelli
Benedetta has 18 years executive level experience of both online and offline travel markets teamed with an in-depth knowledge of the hospitality industry. At Travelselect.com she looked after the business and corporate strategy and was Head of New Business when Travelselect was acquired by Lastminute.com. She then joined Western Oriental, a luxury tour operator, as Business Development Director where she led the online strategy and development of new revenue streams. During her tenure, Benedetta was a key player in the strategic acquisition of three small tour operators that were integrated into Western Oriental before it listed on the AIM stock exchange. After a two-year break volunteering for Network 4 Africa, Benedetta joined forces with Xenia zu Hohenlohe in 2009 to advise hotels on bespoke sustainable strategies. This led to them taking over Considerate Hoteliers Association and forming Considerate Hoteliers Limited, a specialist company that helps hospitality businesses operate responsibly. This company has now grown and developed in to The Considerate Group, with an expanded hospitality client portfolio.