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Global Hotel Alliance adds four member brands
Reading Time: < 1 minuteWorldwide: The Global Hotel Alliance (GHA) has added four brands to its portfolio, expanding with 22 properties across Europe, the Middle East, and Asia.
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Recent News
Will the travel super-app be adopted?
Reading Time: 2 minutesUber partners with Expedia, adding hotel bookings to advance its super-app ambition, but can a unified travel platform truly be adopted?
Mapping branded residence growth
Reading Time: < 1 minuteBranded residences are growing fast, but fragmented data and limited long-term performance tracking make scale and value hard to define.
The tourist tax challenge
Reading Time: 2 minutesWhat looks like a simple tourist tax could bring complex pricing, system and distribution challenges for hotels across England.
Branded residence boom
Reading Time: 2 minutesFrom midscale to high-end, branded residences are expanding rapidly as developers and lifestyle brands reshape the global market.
Airbnb brings hotels in-house
Reading Time: < 1 minuteAirbnb formalises its hotel strategy with senior hires and a sharper distribution focus.
