:
China: Accor and Jinjiang International Group will reposition the Fairmont Peace Hotel in Shanghai under luxury hotel brand Raffles, with the transformed property set to debut in 2027.
The Peace Hotel, originally created in 1929 by Sir Victor Sassoon and named the Cathay Hotel, has been owned by Jinjiang Group since 1984.
It became a part of Fairmont Hotels & Resorts in 2010 and will remain open during the transformation to Raffles Peace Hotel Shanghai.
CEO of Raffles Hotels & Resorts and Fairmont Hotels & Resorts, Omer Acar, said: “This magnificent hotel is a precious gem and a landmark in an all-important destination. As the stewards of such an iconic property, we are exceptionally proud to guide it into a glamorous new era with Raffles, and honoured to embark on the next chapter of our relationship with Jinjiang International Group, our valued partner.”
Kent Zhu, CEO for Greater China at Accor, added: “The history of the Peace Hotel is the history of Shanghai. Together with Jinjiang International Group, we have worked to uphold the prestige of this national treasure. Now, Raffles will add an exciting ultra-luxurious dimension for this grand hotel, where ideas are born, history is made, and stories and legends are created.”
Dong Qing, the general manager of Shanghai Peace Hotel, said: “As a century-old cultural landmark in Shanghai, the new Peace Hotel will not only blend history and modernity but also provide a fresh way to share the story of Shanghai with global guests. We look forward to revitalising this historic building that carries the memories of the city. Guests will not onlyexperience classic Shanghai style but also enjoy the prestige of international luxury hospitality.By making history tangible and culture immersive, we are keeping alive the cherished culturalheritage of the Peace Hotel.”
Highlights:
• Shanghai’s Peace Hotel, currently part of Fairmont Hotels & Resorts, will be rebranded as Raffles Peace Hotel Shanghai by 2027.
• The hotel will remain open during the transformation.
• Jinjiang International Group have owned the property since 1984.
