US: Preferred Hotels & Resorts has been named the number one “Most Excellent” large hotel chain in the world by TripAdvisor.
For its first-ever “Most Excellent” awards, TripAdvisor selected the winners based on which brands have the highest percentage of Certificate of Excellence recipients globally for 2018. Preferred Hotels & Resorts was ranked first in the “large hotel chains” category ( more than 500 hotels).
Lindsey Ueberroth, CEO of Preferred Hotels & Resorts, said: “This “Most Excellent” award is testament to the dedication of our incredible member hotels who continuously inspire travellers by delivering genuine and memorable hospitality experiences in a way that only independent hotels can. We are incredibly proud to receive this recognition by the TripAdvisor community, and look forward to connecting even more travellers to the unique story that each of our hotels has to share.”
This recognition comes as the family-owned company celebrates its 50th anniversary this year. Since January 2018, as part of its celebrations, the company has launched a variety of 50th-themed marketing campaigns, which include a celebratory package at more than 250 of its hotels, a video series, and social media activations. It has also welcomed more than 60 new member hotels, including more than 15 new openings, and announced the appointments and promotions of three women to key executive appointments.