![[Credit: Eaters Collective on Unsplash] Building brand image: Why it matters now more than ever
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Reading Time: 3 minutesGiles Fuchs, owner of Burgh Island Hotel, shares some examples of how hotels can build a brand image as the industry begins to recover. It’s no secret
![[Credit: Mateusz Feliksik on Unsplash] As lockdown eases, it’s time to future-proof our hotels](https://boutiquehotelnews.com/wp-content/uploads/2021/07/New-Project-66-800x445.jpg)
Reading Time: 4 minutesGiles Fuchs, owner of Burgh Island Hotel, outlines three ways hoteliers can future-proof their business. The reopening of hotels was a momentous moment for a