Reading Time: 4 minutesAndrew Farrow, group director of marketing at UK hotel operator RBH Hospitality Management, explores why strategic positioning and branding are critical for independent hotels and how they can guide investment, culture and guest experience to drive performance for owners in today’s market.Â
Reading Time: < 1 minuteEU: Revenue management software IDeaS has onboarded a range of luxury, independent, and global branded hotels across Europe.
Reading Time: < 1 minuteUK: European investment company Covivio has selected RBH Hospitality Management to operate three high-end hotels in York, Surrey and Leeds.
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