US: Jason Pomeranc, founder of the SIXTY Collective, the international hospitality company behind Sixty Hotels, has launched new hotel concept CIVILIAN NYC, which will open its doors in New York’s Theater district this autumn, expected to be in November.
The debut outpost from a growing brand, CIVILIAN NYC is set to merge “accessible luxury, functionality, and high design with a focus on convenience and bespoke experiences for a modern traveller”.
Designed by renowned architect David Rockwell, and created in partnership with Joy Construction, Madd Equities and Atlas Hospitality, CIVILIAN NYC will feature 203 accommodations, with each space including deep accent colours, luxury linens and tactile fabrics, as well as curated artwork and amenities.
The hotel’s public areas will include a restaurant, a secret garden accessed only from a concealed entry point, a guest lounge, a library with a bespoke collection, and a rooftop bar with views overlooking New York City. CIVILIAN’s design is set to pay homage to the look and feel of a classic theatre, with marquee-inspired lighting, curtains, stage-like elements, and the raw industrial materials of backstage life.
CIVILIAN will allow its guests to stage-direct their stay through their app, website, and self-check-in kiosks. In addition, guests who seek luxury can add on lush amenities built into their rate or billed at the hotel, with options available for room types, wifi speed, food and beverage [F&B] amenities, and opting out of housekeeping.
Central to CIVILIAN NYC is the Olio Collection, a first-of-its kind curated art programme with permanent and rotating works by emerging and established theatre creatives and contemporary Broadway photographers. The company will also donate a portion of its daily fees to American Theatre Wing [ATW] to help in its mission of support for the creative professionals affected by Covid.