UK: Developer Yorkshire Ventures has revealed plans to turn Aviva’s former offices in York city centre into a Malmaison hotel.
The Yorkshire House building on Rougier Street, will be converted, subject to planning permission, into a 124-bed boutique hotel and 49 serviced suites by Yorkshire Ventures’ development arm, Yorkshire House Development One Ltd.
Richard Jackson, chairman of Yorkshire Ventures, said: “We’re delighted to announce our plans to transform Yorkshire House into a stylish new city centre hotel and are thrilled that Malmaison will be the operator. The proposals will deliver a significant boost to the city’s economy and could create between 80 and 90 new employment opportunities once the hotel is operational, plus additional construction jobs during the conversion of the building. Significantly, the plans will also breathe new life into an important gateway site into the city centre.”
“York is one of the UK’s most popular tourist destinations and there is a demand for more accommodation in the city centre. The addition of the prestigious Malmaison boutique hotel brand will only help to enhance York’s offer in this department, attracting more visitors to stay in the city centre,” he added.
The proposals include a rear extension to the property, and minor alterations to the front of the building to allow for an enhanced entrance.