Germany/Portugal: As the Sircle Collection celebrates 10 years of operating across Europe, the group has announced two new Sir Hotels in Berlin and Lisbon.
The announcement takes the total Sircle portfolio up to 15, in addition to restaurants, bars, spas, art studios, concept stores and The Sircle private members club.
Sir Frankie in Berlin will be the largest Sir Hotel to date. It will feature a restaurant, outdoor pool, spa and gym, coworking area, meeting and events space and long-stay apartments. It will also be home to The Sircle private member’s club, and will be designed by Werner Aisslinger.
The Sir Hotel in Lisbon (name to be announced) is being designed by architect Lazaro Rosa-Violan. It will comprise guest rooms with garden areas, a restaurant, bar and lounge, and will also feature The Sircle club for local members.
Both properties are set to open within the next two years.
The Sircle club was created in response to covid-19 and was first introduced at the Sir Victor in Barcelona, June 2021. It will become a key element in the new hotels and will be included at additional sites in Amsterdam and Vienna in 2022.
Liran Wizman, founder of Sircle Collection, said: “The main goal of our hotels is to bring people together in beautiful spaces to create unforgettable memories. As we celebrate our tenth anniversary, we are looking to the future of hospitality, venturing into new regions, and embracing our most ambitious projects to date.
“The new Sir properties are perfect additions and we’re delighted to see our concept brought to life in a new location, Lisbon, which is a vibrant city with rich history, fascinating culture and great food and drink. Expanding in Berlin is an exciting move for us too as we’ve had a hotel there for many years, and have a great fondness for the city.”
Sircle Collection was founded in 2011 and offers three hotel brands: Sir Hotels, Max Brown and Park Centraal Hotels. To date there are six hotels throughout Amsterdam, Berlin, Ibiza, Hamburg, and Barcelona.