Experimental Group acquires two French hotels

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Experimental Group acquires two French hotels

France: Located in the coastal town of Biarritz, The Regina and Le Garage have been purchased by Experimental Group.

The acquisitions follow a €350 million investment from Brookfield Asset Management to support Experimental Group’s expansion.

Both hotels will continue to run as usual. Within time, Experimental will refurbish the properties and relaunch them as part of the collection.

The Regina Hotel & Spa features 72 rooms, a restaurant and bar, a spa and outdoor swimming. Next door is Le Garage, a former car garage which converted to a boutique hotel in 2020. The 27 key property includes suites with private terraces and a swimming pool.

Oliver Bon, co-founder of Experimental Group, said: We are thrilled to have found not one, but two iconic properties in Biarritz to become part of our collection. We have been looking to open in the area for years and were waiting for the right address, where we feel we can create our signature style of hospitality and welcome our regular Experimental guests, many of whom are frequent visitors to the town. The Regina and Le Garage are such incredible properties, we are so excited to give them a new lease of life and bring the Experimental brand to Biarritz.”

The group recently purchased Cowley Manor, its first UK hotel outside of London.

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