
Reading Time: 2 minutesUS: Luxury brand Equinox Hotels has partnered with sensory innovation studio White Mirror and sleep scientist Matthew Walker to introduce in-room sleep rituals at its New York property.

Reading Time: < 1 minuteBHN speaks to Equinox Hotels’ CEO Chris Norton, and Shafi Syed, global head of development and acquisitions, to learn more about how guest needs are influencing brand value, identity, and offerings, the intersection of technology and luxury hospitality, and how Equinox is navigating development challenges. Filmed at the International Hospitality Investment Forum (IHIF) at the InterContinental Berlin.