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Swiss-BelHotel International is set to open a 32-room boutique hotel in Muscat, Oman.
The Beach Bay Hotel is located in the Omani capital’s diplomatic quarter and will feature two restaurants, meeting facilities and easy access to the nearby Shatti Al Qurum beaches.
Gavin Faull, president and chairman of Swiss-Belhotel International (pictured), said Oman and Saudi Arabia – where it also has new openings in the pipeline – are key growth markets for the brand: “The addition of new properties in Oman is confirmation of how strongly we believe in the continued economic growth of the Sultanate and the dynamic national programme put in place to promote large scale quality tourism. Our first venture into the Kingdom is a direct response to the Saudi government’s significant investment into nationwide tourist infrastructure and targets new emerging regions for tourism and hospitality.”
“Swiss-Belhotel International is expanding rapidly on a global scale, with almost 25 new development projects in the Middle East and Asia Pacific and expectations of realising a hotel portfolio of close to 100 hotels by the end of 2012. Based on the success of our existing properties in Kuwait and Qatar, this region is a focal point for the brand moving forward,” he added.
The company currently operates six resorts throughout Indonesia, Malaysia and Vietnam. “Swiss-Belhotel International has grown steadily despite turbulent political and economic times in many of the regions. We have grown by listening to our investors, gauging local issues and opportunities and delivering on our guests’ expectations. Through all this growth our philosophy has been constant: to enfold our guests, exceed their expectations, and drive financial success.” added Faull.
www.swiss-belhotel.com
23/04/12
