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South Africa: The former Grace Hotel and office building in the Rosebank district of Johannesburg has been refurbished and will open its doors on July 1st.
Renamed “54 on Bath” by new owners Tsogo Sun, the hotel has been redesigned following work with brand consultancy Brash Brands.
Graham Wood, managing director of Tsogo Sun Hotels, said: “54 On Bath will be positioned as the antithesis of large chain hotels. It will have attention to detail like no other, providing an intimate, vibrant and energetic environment that is focused on a distinctive guest experience. The hotel will reflect the energy, character and sophistication to satisfy the needs of the discerning business and leisure traveller.”
The hotel has 60 standard rooms, 12 luxury suites, and three penthouse suites. “54 On Bath has been designed with the discerning traveller in mind, the person who seeks refinement as well as comfort and a personal touch, the person who can appreciate tranquillity in the heart of a trendy and fast-developing urban area,” added Wood.
David Muirhead, of David Muirhead & Associates, designed the interior of 54 On Bath. “We worked with the classic foundation and lines of the property and evolved the interiors in a way that was respectful to the architecture. This landmark building has been given an interior that is urban chic yet classic, and is all about a revival, not only of the hotel, but of the commercial node of Rosebank, making the design both exciting and uplifting,” he said.
www.tsogosunhotels.com
28/05/12
