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US: Club Quarters, a hotel brand and management company, will operate the Sherry Frontenac Hotel in Miami Beach as a third-party manager.
Originally opened in 1947 and designed by Art Deco architect Henry Hohauser, the Sherry Frontenac Hotel is located on Miami Beach’s oceanfront. The property has 269 guest rooms featuring ocean and city views. Select ocean view rooms include balconies.
Amenities include an outdoor pool, a spa and fitness centre operated by Beach Beauty Inc, the 1977 Fly and Grill restaurant, The Sherry Bar, outdoor dining, and direct access to Miami Beach with complimentary lounge chairs and lunch and cocktail service.
The hotel will utilise Club Quarters’ centralised operating model, which consolidates including operations, revenue management, distribution, marketing, human resources, finance, technology, and reservations into a cohesive structure.
“We are thrilled to bring Club Quarters’ creativity, disciplined structure and technology assets to the Sherry Frontenac Hotel to optimise its operations, while maintaining the unique character that has made it one of Miami Beach’s most valued hotels for decades,” said John Paul Nichols, president and CEO of Club Quarters. “With its prime oceanfront location and iconic status in Miami Beach, it is a prime example of the type of hotel where our operations model can be best leveraged as we expand our third-party management platform into new markets.”
The Sherry Frontenac is the first hotel in the Miami market under Club Quarters’ third-party management portfolio.
Highlights:
- Club Quarters will operate the 269-room Sherry Frontenac Hotel in Miami Beach as a third-party manager.
- Originally opened in 1947 and designed by renowned Art Deco architect Henry Hohauser, the oceanfront hotel offers guest rooms with city and ocean views, with select ocean-facing rooms featuring private balconies.
- Guest amenities include direct beach access with complimentary lounge chairs and beachside food and cocktail service, along with an outdoor pool, spa, fitness centre, and multiple dining venues.
- Food and beverage offerings at the property include the 1977 Fly and Grill restaurant, The Sherry Bar, and outdoor oceanfront dining spaces.
- The hotel will operate using Club Quarters’ integrated operating platform, which centralises functions such as reservations, revenue management, marketing, finance, technology, and operations support.
