South Africa: Lifestyle hospitality company Ennismore in partnership with real estate private equity platform Kasada have signed the first Hyde hotel in Africa, located in Johannesburg.
Located in the centre of Rosebank, Hyde Johannesburg will offer 131 rooms including 31 suites and a gym. It occupies a former hotel which will be repositioned under the Hyde brand.
The hotel forms part of a mixed-use building which features restaurant Proud Mary, a lobby lounge, meeting rooms, and 7,400 square-metres of fully leased coworking, office, and commercial spaces.
Louis Abi Abboud, chief development officer and deputy head of IMEAT at Ennismore, said: “Hyde Hotels have a sense of mystery and freedom, with that feeling that anything can happen, and we are incredibly excited to bring this unique lifestyle hospitality experience to Johannesburg. We are proud to be once again partnering with Kasada to bring an Ennismore brand to Africa for the first time and to open in a new global destination, further expanding the reach of our network.”
Olivier Granet and David Damiba, managing partners and co-CEOs of Kasada, added: “We’re thrilled about bringing Kasada’s expertise as the leading hospitality investor and owner on the continent to one of the best lifestyle hotels in Africa. As a committed and responsible investor in South Africa, we see this investment as a key opportunity to further our dedication to supporting economic and socio-economic growth through the tourism and hospitality sectors. We look forward to working closely with Ennismore to make Hyde Johannesburg the best lifestyle hotel destination not only for Johannesburg but also for the African continent.”
The opening will become Ennismore’s first hotel in Johannesburg, as well as Kasada’s first investment in the city.
Elsewhere in South Africa, Kasada acquired the Cape Grace by Fairmont in 2022, the Pullman Cape Town in 2023, and is developing a Mama Shelter with Ennismore. Kasada’s portfolio currently consists of 20 hotels in operation or under construction across seven African countries.
Hyde Hotels operates in Miami, Dubai, Ibiza, Bodrum and London. Upcoming openings are scheduled in Perth and Queenstown.





