UK: The winners of the inaugural Boutique Hotel Guest Experience Awards – the BoHos – were honoured at a ceremony last night in London.
The awards, launched by Boutique Hotel News in partnership with leading guest feedback and online reputation management specialist GuestRevu and renowned hospitality management institution Glion Institute of Higher Education, are designed to reward the boutique, lifestyle and hybrid hotels who provide the very best in guest experiences.
The BoHos reward the boutique, lifestyle and hybrid hotels who provide the very best in guest experiences. They are unique in that the winners were decided, not by judges, but by the hotels’ guests, using a combination of aggregated verified guest feedback from review sites and booking engines worldwide, and direct guest feedback via questionnaires. Each have a 50 per cent weighting in a hotel’s overall score to give a true picture of the guest experience provided.
Properties from as far afield as Australia, South Africa, Vietnam, Kenya, South Korea, Italy, Russia, Zambia, Brazil and the UK entered the awards. Each hotel’s data was collected over a two month period, starting from the 1st March. At the end of the two months, each entrant’s guest reviews and direct feedback were independently evaluated, scored and ranked by Glion students and faculty at the Glion Institute of Higher Education in the UK.
The winners were announced at a ceremony last night at the Montcalm Royal London House, ahead of today’s Boutique and Lifestyle Hotel Summit.
The winners are:
• UK City 1 -20 rooms: Abel Heywood, Manchester
• UK City 21 – 50 rooms: The Draycott, London
• UK City 51+ rooms: The Lalit London
• UK Country and Coastal 1-20 rooms: Cedar Manor Hotel, Windermere
• UK Country and Coastal 21-50 rooms: Glenesk Hotel, Angus, Scotland
• UK Country and Coastal 51+ room: Raithwaite Estate, Whitby, Yorkshire
• International 1-20: rooms: Klaserie Sands, South Africa
• International 21-50 rooms: Rivonia B&B, South Africa
• International 51+ rooms: Hotel Indigo St Petersburg, Russia
• Overall UK: Cedar Manor Hotel
• Overall International: Hotel Indigo St Petersburg
Melissa Stoman, GM of the Draycott London, winner of the UK City 21 – 50 rooms category, said: “We’re very excited – this means a lot more than any other award simply because it’s from a guest point of view. They are the people we want to please and they are the people we want to hear from.”
