UK: The QHotels Collection, comprising 21 hotels and resorts in the United Kingdom, will enhance its fitness and health club program at 18 locations in a multi-million pound overhaul.
The plan involves new technology, introducing the latest equipment, and launching personalised training and immersive workout experiences.
This includes mobile apps to allow customers track their fitness and workouts, with on-demand programmes available. All results can be transferred to home.
QHotels is working with Life Fitness to deliver the project. Jodi Phillips, UK business development and hospitality manager of Life Fitness, said: “We’re thrilled to be able to provide equipment and programming to The QHotels Collection’s gyms that will provide its guests with premium, effective exercise experiences.
“At Life Fitness, we pride ourselves on working with our partners to understand their vision and requirements, then bringing these to life with our wide range of solutions. We have seen an increase in people wanting more on demand sessions and personalised programmes when they visit a fitness suite, and we’re pleased that The QHotels Collection vision reflects this, too.
“To meet this requirement, we’ve installed a range of equipment to meet the demands of all exercisers, including the Synrgy360’s for functional workouts, rowing machines that allow racing others, a range of strength training stations, and various cardio lines with our SE3HD console that provide on demand workouts for users to get the most from their sessions.”
QHotels’ golf, leisure and spa director Keith Pickard said: “It has always been our desire to offer the best gyms, fitness and leisure activities in the country. Now after 18 months of planning and looking for the perfect partner, that vision is real. This will also be our biggest investment in over two decades and the best you can get.
“We are introducing an anytime gym and training facility for everyone and at the highest level of coaching and with the best equipment. Many high profile athletes and celebrities are training with some of the high level equipment we are featuring in our gyms.
“We believe it is the responsibility of everyone in the hospitality industry to ensure that guests and our local community have the facilities to help them take care of their bodies and their health, especially after the pandemic and what we have all been through. Our multi-million pound investment, which begins its roll out this month, will ensure that we are playing our part in that hospitality promise.”
The group is offering a free membership trial day in January to encourage sign up. Further information is available here.
