US: Bryte, an AI-powered restorative sleep technology company, has announced a $24 million Series A funding round led by ARCHina Capital.
Bryte’s in-bed technology measures, learns, tests and applies what each sleeper needs to optimise in their restorative sleep through real-time control of temperature, pressure points, and room environment. Its flagship product, The Restorative Bed, increases total sleep time, improves sleep efficiency by reducing night-time wake events, and balances light, deep and REM sleep for each individual.
With in-built sensors and 100 computer-controlled pneumatic coils, the bed can keep track of individual sleep quality. It can help users fall asleep with multi-sensory relaxation and gently wakes with temperature and light to stimulate natural sunrise.
Upon waking, users receive a full analysis of their night’s sleep via a connected app, accessible via iPhone, iPad, or Android mobile.
Bryte will use the funding towards research and development, expanding across markets and price points. The company recently launched its platform to license their patented restorative sleep technology to accelerate widespread adoption across mattress manufacturers at scale.
Additional investors to ARCHina Capital include John Warnock, co-founder of Adobe, and Dave Mooring, former president of Rambus. Inspirato founder Brent Handler has also invested in Bryte, having partnered with the tech firm.
Other partners include Auberge Hotels, Carillon Miami, and The London West Hollywood at Beverley Hills, to offer Bryte Restorative Beds for guests.
Bryte CEO, Ely Tsern, said: “Our mission is to reunite people with restorative sleep and help them achieve their full sleep potential. With this funding round, our global license partners, and expanding hotel network, we are poised to propel restorative sleep technology from a nascent promise to the new standard for sleep at scale. Bryte will unlock the true restorative potential of sleep for every person.”
The Bryte team is comprised of leaders in licensing, AI, software, robotics, and sleep science. Its sleep advisory board includes doctors from Stanford University and is led by Bryte’s lead sleep science advisor, Dr. Matthew Walker, founder and director of the UC Berkeley Center for Human Sleep Science, and best-selling author of Why We Sleep.
“From immunity and recovery to mental health and physical performance, restorative sleep is the foundation of health and wellness. While most sleep technologies have focused on sleep measurement or aiding sleep onset alone, I am excited by the potential of a comprehensive platform with a holistic approach to improving sleep quality,” said Walker.
ARCHina’s cofounder, Amy Huang, has joined Bryte’s board. She said: “We believe that the Bryte platform will accelerate the restorative sleep tech revolution for the entire $432bn sleep industry, much as Luminar is accelerating autonomous driving adoption across automakers and Carbon is accelerating mass customisation in the manufacturing industry. Bryte is poised to become the Android of sleep.”