US: UMusic Hospitality & Lifestyle, developed in partnership with Universal Music Group, will open its first hotel with residences in Austin.
The five-star UMusic Hotel & Private Residences Austin will feature 150 guest rooms and 600 private residences.
The hotel will be operated by UMusic Hospitality & Lifestyle, while White Rocks is the owner and developer of the property.
Designed specifically for Austin, the development will also feature an open-air White Rocks Amphitheater, professional recording and content studios, a nightclub, comedy club, restaurant and bar, and a spa and wellness centre.
Owners of the residences will have access to a private pool and fitness facilities, underground parking, communal ares, as well as the hotel’s entertainment amenities.
More than 70 per cent of the 71-acre site will also remain green open space, while a closed-loop hot and cold water plant will help the project meet the city’s 100 per cent water reuse goal.
Jordi Solé, president of UMusic Hospitality & Lifestyle, said: “Our vision is to create places where culture is made, shared, and celebrated. Launching UMusic Hotel & Private Residences Austin through storytelling rather than convention is a natural extension of that philosophy. This property combines performance, wellness, nature, and community into a single living ecosystem, reflecting Austin’s creative spirit on a global stage.”
Highlights:
- UMusic Hospitality & Lifestyle, in partnership with Universal Music Group, will debut its first hotel and branded residences project with UMusic Hotel & Private Residences Austin.
- The five-star Austin development will comprise 150 hotel guest rooms and 600 private residences across a 71-acre site.
- White Rocks is developing and owning the mixed-use hospitality project, while UMusic Hospitality & Lifestyle will operate the hotel component.
- Amenities will include an open-air amphitheater, recording studios, nightclub, comedy club, restaurant, bar, spa and wellness centre.
- More than 70 per cent of the site will remain green open space, with a closed-loop water system supporting Austin’s 100 per cent water reuse objectives.






