UK: 74-78 Marylebone Lane in London will include seven apartments and is set to open this November, forming part of the Living Rooms collection.
The collection has been designed in collaboration with Tom Bartlett of Waldo Works, who also worked on The Laslett – on six properties now in the Living Rooms portfolio.
Three one-bedroom apartments, three two-bedroom apartments, and one three-bedroom apartment with an outdoor terrace completes the new collection. Laura Bartlett Studio has created artworks for the project with feature pieces from Danish artist Rune Elmegaard.
Tracy Lowy, founder of Living Rooms, said: “I think the future of travel is people will travel less – taking our time and staying in one place longer. Throughout the pandemic our apartment business remained strong and we noticed more and more guests wanting privacy and space. Now that we have emerged from lockdown and international travel has become easier, we are noticing many business travel enquiries filter through from the Americas and Europe. Many British families are also choosing to stay with us because our apartments are spacious and offer concierge facilities that make planning each stay comfortable and easy for our guests.”
According to Expedia Group, travellers are opting for non-hotel accommodation and rentals. Living Rooms booking data shows 70 per cent of 2021 reservations consisted of longer stays (between three days and three months).
The Living Rooms collection comprises boutique hotel The Laslett, No.5 Maddox Street, Europa House, 56 Welbeck Street, Weymouth Mews, and the new Marylebone Lane location.
Ian Telford has recently been appointed general manager of The Laslett.