UK: Property managers Cycas Hospitality and Slough Borough Council opened up the work site of Slough’s newest Moxy hotel for a sneak peek this past weekend.
A co-development between the hospitality firm and the council, the hotel’s greatest selling point is its design centring around the Thunderbirds TV programme, which was filmed on the Slough trading estate.
This is the first major progress update on the building since the announcement of a partnership between Marriot, owners of the Moxy brand, and ITV Studios allowing the hotel to feature Thunderbirds graphics. The development is a part of the Slough Urban Renewal initiative, an attempt to build and capitalize on the current period of urban development the city now faces.
Paul Aubrey, SUR development manager said: “While we still have a way to go until the hotels will be open to the public, elements such as the mock-up room really start to bring everything to life. The attention to detail that goes into the design of the hotel rooms is impressive – from the location of sockets to the interior finish, everything is under scrutiny.”
The hotel intends to feature a total 152 rooms, as well as a stylish bar, designed and marketed to attract the millennial market.
While the theming of the graphics is intended to be subtle, the unmissable shapes of the thunderbirds themselves as well as pop-art of beloved character Lady Penelope appear on walls, with the floors labelled with the pattern of the thunderbirds.
Moxy hotels is currently in a period of expansion, adding hotels in Norway, as well as in Mexico. While Slough may be less ambitious, the plans mark a desire to expand its roots in the UK, and to help drive development in the country’s urban centres.