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Sweden: The Clarion Hotel in Stockholm has launched an initiative which allows guests to exchange artworks for accommodation.
The hotel’s website says: “We love art so much that from the 8th of June 2012, artists can pay for their hotel stay with art. It’s all really very simple: An artwork – a room – one night.”
General manager Marcus Majewski said: “My dad was one of the artists who in the 70’s paid for his hotel room in New York – with art. To see my dad’s pieces hang next to famous artists at the Chelsea Hotel really made an impact on me. Now that the historic Chelsea Hotel has closed for an unknown period of time I thought it was obvious that we at Clarion Hotel Stockholm should do something about this. After all, we are already a significant art hotel.”
To “celebrate the establishments who during the years have encouraged struggling as well as established artists”, the Clarion accepts art as a payment currency, starting with a simplified version where the artist will create on an international standard A4/Legal US paper – hand in the piece and get a room.
“Interested artists are invited to our opening the 8th of June at 6 pm at Clarion Hotel Stockholm’s terrace (2nd floor). Art historian AKA Linda Karlsson and Johanna Nordin, who just graduated from Royal Academy of Arts, will greet the contributors together with advertising heroes Studio Total. After the 8th of June, art is welcome as currency when booking your room here. We have no idea how big the interest is… We will see,” said Majewski
www.clarionstockholm.com
11/06/12
