Bespoke Hotels appoints CEO

UK: Thomas Greenall has been promoted to the position of chief executive at Bespoke Hotels, effective from 1 July 2020.

Greenall has been with the company for almost nine years, and has held the position of commercial director from November 2016.

The move will see cofounder Haydn Fentum step up to the role of chairman, and Robin Sheppard move to the position of president.

Greenall said: “Although my appointment could not have come at a more turbulent time, we see significant opportunities for Bespoke Hotels. We have a longstanding management team with a vast range of experience, flexible commercial structures and an eclectic portfolio.”

He continued: “All of this puts us in a good position to adapt to the rapidly-changing hospitality landscape. Against this backdrop, I’m delighted to be given the chance to develop the business. I can assure all of our stakeholders that I’m fully focused on building on our success to date and using these foundations to build an even stronger business moving forward.”

Fentum added: “It’s a pleasure to witness the blossoming of fine young talent. Thomas represents the future of our business and after twenty years at the helm Robin and I are delighted to pass on the baton. It’s absolutely the right time for someone with the vision and energy that Thomas has demonstrated, to ensure the group continues to live up to the name – Bespoke solutions will be more important than ever as we emerge from the COVID-19 crisis into a much-changed world.”

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