France: Leadership development firm Heyward Group has named Vivien Ivanyi as senior director, heading up the group’s Paris office.
Ivanyi joins Heyward from Accor, where she most recently served as brand director of Raffles Hotels & Resorts.
With a 20 year career across the hospitality, transportation, education, energy, fashion and technology sectors, she has helped to reposition and launch brands including Rove Hotels in Dubai and Holiday Inn in France, as well as develop commercial strategies for advertising agencies Proximity BBDO and TBWA.
Speaking about her appointment, Ivanyi said: “I am thrilled to be joining at this pivotal time for the hospitality and travel industry. There needs to be a massive reboot in terms of adapting to new customer demands and habits in tandem with the expectations of young talent. I am looking forward to working hand in hand with our clients delivering tailored solutions to address these new challenges.”
Michael Heyward, CEO and founder of Heyward Group, added: “We are excited to have Vivien join Heyward Group. With her rich international expertise in marketing, sustainability and education, her experience compliments perfectly our team and offering.
“With a healthy client base and increasing demand in the UK, France, and Germany, the time felt right to expand our team of experts into Europe giving us the ability to provide further bespoke services in market. Working in tandem with clients in education such as Glion and leading hospitality organisations, we see the gap between the aspirations of new talent and the need for companies to adapt now in order to ensure they can meet the challenge of the talent crisis. We can and have supported organisations to find solutions in identifying talent and retaining them.”
Heyward Group was founded in 2015 and has offices in the UK and France. The group offers leadership development and advisory solutions ranging from bespoke coaching and behavioural profiling to digital transformation, change management and operational project management.